[Quick Tip] Less is more.

Published: Tue, 09/10/24

Updated: Tue, 09/10/24

Every Tuesday, I send you a quick tip on writing, communication, and how to get important projects done.

Each tip is 200 words or less.

Whether you're an entrepreneur, educator, author, speaker, or anyone else, I hope these tips make a difference in your week.

Quick Tip

Next time you’re working on a writing project, flex your brevity muscles.

Challenge yourself to make it 50% shorter.

Instead of Writing This

There are so many ways to improve your overall sleep hygiene and wellbeing and wake up feeling more restored and rejuvenated, and be the most vibrant, whole, harmonious, and aligned self that you can be! Today, I’d like to tell you about just a few of these life-altering techniques which anyone can implement. Here are 3 modalities that I would recommend. [61 words]

Write This

Here are 3 ways to get better sleep starting tonight. Make these tiny tweaks and you’ll notice a big difference tomorrow morning. [22 words]

Write a draft, then chop it in half.

Less is more.

Brevity is a gift to your reader.

xo.

-Alex

PS. According to a study of 40 million emails, the ideal length for a marketing email is 50 to 125 words. Short emails perform 50% better than longer ones. When describing an offer and inviting people to purchase, say less to sell more.

PPS. New York Times bestselling author Ramit Sethi says: "Every word must earn its place on the page. If it's not adding to and improving your narrative, cut it." This is true whether you're writing an email, speech, book, or anything else.

PPPS. Are there exceptions to this rule? Of course. But more often than not, you'll have a stronger impact by saying less.

PPPPS. This album is incredible.

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