Every Tuesday, I send you a quick writing tip. 

Each tip is 200 words or less.

Whether you’re an author, speaker, entrepreneur, podcaster, salesperson, educator, or anyone else, I hope these tips make a difference in your week.

Quick Tip

Want to tell a story that inspires people to take action? 

 

Try my 3-part framework:

1. This is what happened…
2. This is what I learned…
3. This is what I want you to do…

This is what happened…

 

Describe what happened. Struggling to get started? Pretend you're telling the story to friends gathered around the dinner table. 

 

Could be a story about you. 

 

"I was late for my scuba diving lesson. When I rushed through the door, sweaty and flustered, my instructor said..."

 

Or a story about someone else. 

 

"On her 88th birthday, my great-aunt Mimi shocked us all..."

 

This is what I learned…

 

Share what you learned, gained, or realized from this experience. 

 

What was your main takeaway? How did this event shape your life? 

 

"Because of this experience, here's what I know..."

 

This is what I want you to do...

 

Give your audience (whether it's one person, ten people, or thousands) a call to action. 

 

Maybe you want people to donate to a great cause, enroll in your program, shift to a new mindset, or live differently in some way. 

 

Give people an assignment.

Example

Want to see an example of how this 3-part structure works? 

Take a look at the following stories: 

What's Next?

Ask for Miracles

Give Yourself a Raise

In each story, notice how I express, "This is what happened... This is what I learned... This is what I want you to do..." and hit those 3 points but without saying those exact phrases.